With the new updates to the Data Protection Act 1998 (DPA) and the EU General Data Protection Regulation (GDPR) we must inform you about the data we collect from you, what we do with it and why we need it and your rights to accessing your stored data and asking it to be destroyed.

Our Lawful Basis for collecting this information is – Consent from individuals by opting in or out to keep you informed and updated about your order for your wedding gown or accessories.

Please read the following information, it is very important.

What personal information we ask for;

We ask for your full name, address, contact telephone number and your email address.

What we do with it and what we plan to do with it;

This personal information is for our records only and used to contact you with updates on your wedding dress and accessories online order. We ask for your measurements to make sure you are ordering the correct size for your body shape and height. This information stays with us on file and will be checked before your order is sent out to you. Your measurements are passed onto designer/seamstress to enable them to make your wedding dress, bolero, slip dress, lace overlay. It is essential you check your measurements against our measurement chart.

Use of Information Collected Via the Site

Personally Identifiable Information

We use your personally identifiable information that is collected on the Site primarily for the following purposes:

To deliver information, newsletters or other products and services you request or purchase;

To alert you to special offers, updated information, and other new services from Boho Bride Freedom Collection.

To complete a transaction or service requested by you.

To fulfill the terms of a promotion.

To ensure the Site is relevant to your needs.

To help us create and publish content most relevant to you.

To notify you about a material change to this privacy policy, if necessary.

To allow you access to limited-entry areas of the Site.

To contact you in response to your inquiry.

What we actually need;

We need your personal contact details to keep you updated on the progress of your wedding gown or your accessories order. It is stored securely in paper format and on our secure website order portal. We do not electronically process your information, pass on or sell to third parties what so ever. Only Boho Bride staff has access to your personal data. We have a strict policy in place to keep your personal information private and comply to the Data Protection Act 1998 (DPA) and the EU General Data Protection Regulation (GDPR).

Credit/Debit Card and payment details.

Our card payment system on our website is operated by Stripe to make sure you card details are secure and we have no access to your personal bank details. We comply to the Payment Card Industry Data Security Standers.

We may also contact you to keep you updated on news about Boho Bride, tell you about up and coming events and boutique special offers. You can choose to opt in or out on receiving this information.

You have the right to ask for your information to de destroyed but this could impact on us being able to keep you updated on your order.

We store your information for 5 years for accountancy and audit purposes only.

Internet Protocol (IP) address

Your IP address is a number that lets computers attached to the Internet know where to send you data — such as the webpages you view. We use this information to deliver our webpages to you upon request, to tailor our Site to the interests of our users and to measure traffic within our Site.


A “cookie” is a small text file that may be used to collect information about your activity on the Site. For example, when someone visits a page within the Site, a cookie is placed on the user’s machine (if the user accepts cookies) or is read if the user has visited the Site previously. You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser, but if you do, you may not be able to take advantage of the personalized features enjoyed by other users to our Site. Some of the cookies we use may be flash cookies or Adobe cookies. While they are harmless, they may contain Demographic Information and depending on your browser these cookies may not normally be deleted when your cookies are deleted. Please check your browser to determine where these types of cookies are stored and how they may be deleted.

Changes to this Privacy Policy

We reserve the right to change this privacy policy from time to time. When we do, we will also revise the “last update” date at the bottom of this privacy policy. For changes to this privacy policy that may be materially less restrictive on our use or disclosure of personal information you have provided to us, we will attempt to obtain your consent before implementing the change by sending a notice to the primary email address specified in your account or by placing a prominent notice on the Site.


No data transmissions over the Internet can be guaranteed to be 100% secure. Consequently, we cannot ensure or warrant the security of any information you transmit to us and you understand that any information that you transfer to Boho Bride Freedom Collection is done at your own risk.

Once we receive your transmission, we make reasonable efforts to ensure security on our systems. We use firewalls to protect your information from unauthorized access, disclosure, alteration, or destruction. However, please note that this is not a guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of such firewalls and secure server software.

If we learn of a security system breach, we may attempt to notify you electronically so that you can take appropriate protective steps.

By using the Site or providing personally identifiable information to us you agree that we can communicate with you electronically regarding security, privacy and administrative issues relating to your use of the Site.

We may post a notice on our Site if a security breach occurs. We may also send an email to you at the email address you have provided to us in these circumstances.

Depending on where you live, you may have a legal right to receive notice of a security breach in writing.